Together, we turn ambition into reality.
We build AI products through Forge, our AI factory. Humans at the wheel, AI as the navigator — real products that ship, not reports.
Our products
Three products we've built and run today — each with its own audience and its own character.
Pitch
The match-day platform for grassroots football coaches.
Pitch replaces WhatsApp groups and spreadsheets with one premium app for coaches and managers — on web and mobile, with an interface that feels like FIFA, not an HR system.
- Match Mode — live subs, notes, and scoreline
- Tactic boards and slot-based formations
- Match analysis that feeds training planning
- Web app + offline-first mobile app
Nexus
Our in-house CRM and billing engine.
Nexus runs Digital Empower's commercial side — contacts, pipelines, quotes, and invoicing across all our brands, with built-in bookkeeping and AI forecasting.
- Pipeline, quotes, and invoicing in one place
- Fully Dutch BTW-compliant, multi-brand
- Built-in bookkeeping (boekhouden)
- AI deal scoring and revenue forecasting
Rondz
White-label SaaS for fitness transformation programmes.
Rondz gives gyms and PT studios a fully branded platform for multi-week transformation programmes — coaching, intake, scheduling, and member progress in one app.
- Fully white-labelled per gym or studio
- Coaching, intake, and member progress tracking
- Two-way calendar sync (Microsoft & Google)
- Mae — built-in AI help assistant
Small problem first, real product fast.
A simple rhythm that keeps us in production — not on slides.
Real problem
We start from a concrete problem that's worth solving.
Working version fast
A small, working version beats a big plan on paper.
Ship to production
We take it live, use it ourselves, and put it in front of real users.
Listen and iterate
Real feedback drives what we build and tune next.
Want to build something or partner up?
We'd love to talk about what we're building and where we're headed.